A Clean Bill of Health for Yakult
Yakult, known for its fermented milk drink, is at the forefront of scientific research and education into gut microbiota. Science for Health, the research division behind Yakult, are committed to supporting healthcare professionals by enhancing the understanding of probiotics.
Identity Creative won a pitch to design a range of pull up banners for Yakult’s Science for Health division. By introducing new abstract graphic elements, we were able to illustrate the science at the heart of Yakult in a unique way. A clean and contemporary appearance was applied in order to deliver the key messaging in a simple yet engaging manner. This new visual style will be implemented on Science for Health’s designed marketing materials going forward to maintain a consistent look and feel to ensure brand recognition.
Identity Creative have since designed a variety of marketing collateral for Science for Health, including a promotion postcard, folder, e-shots and a range of educational leaflets. With a range of projects in the pipeline, we look forward to continuing our work with Yakult over the upcoming months.
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