Travel Tourism MarketingA colourful new website for TTM, a boutique, full-service agency that specialises in travel and tourism representation .
Client Travel Tourism Marketing
Services Website Design & Development
Identity Creative have worked closely with TTM World to produce a beautiful brochure site, built to their specifications. The site has evolved with their requirements, and now presents their content in a clear and readable style to convey their messages in an efficient and easy going manner.
The website was designed to come across as unobtrusive, with jarring transitions between sections being avoided, and a pale colour palette chosen to reflect the relaxed nature of their field. The TTM World website demonstrates the best of what they have to offer as an organisation, portraying their friendly, approachable nature on a welcoming background. The site features clear call to actions throughout, acting as an effective lead generation tool to help their business continue to grow.
As an established client of Identity Creative, we were pleased when TTM wanted to continue our work together by approaching to help modernise their brand.
Identity Creative began the rebranding process by creating 3 concepts for a new logo design. To keep in touch with TTM’s old logo, it was important to some how incorporate a globe within the new design. After presenting the logo options and possible colour palettes, TTM decided upon a clean logomark in a blue shaded colour palette.
Following the approval of the new logo, the TTM website was updated accordingly. Utilising the new brand colours, the refreshed website has a revitalised and contemporary appearance.
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