Westbrook Properties commissioned Identity Creative to undertake a major rebranding exercise across six shopping centres spanning the south-eastern region. This involved presenting three concepts consisting of a family of logo designs and marketing material.

Once the chosen concept was finalised and approved, we began designing and developing the individual brands and creating everything from B2B and B2C brochures, websites, advertisements – to fully project managing the design, production and installation of all the signage.

Westbrook Properties, founded in April 1994, is a privately-owned, fully integrated real estate investment management company with offices in New York, Boston, Washington, DC, Palm Beach, San Francisco, Los Angeles, London, Munich, Paris and Tokyo.

Westbrook’s professionals have been among the world’s most active and successful investors, having raised and invested more than $14 billion of equity in over $50 billion of real estate transactions in major markets throughout the world.